The following video shows how much work it can take for the cover of a professional magazine. In order to get the exact shot he wanted, Scott Serfas and crew built an outdoor pool at the base of a ski jump, filled it with fish, and made magic happen.
Behind the April 2011 Cover of Lauri Heiskari from Bear Mountain with TransWorld Senior Photographer Scott Serfas.
Link: snowboarding.transworld.net
Link: TransWorld SNOWboarding’s Vimeo profile
[via fstoppers]